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Public relations, or relationship marketing, refers to any communications - printed, online, face-to-face and
one-on-one - with all of your target audiences (customers, prospects, employees, investors and the public). Generally speaking, there are five primary goals that drive PR activities:
  • Gain recognition
  • Increase top-of-mind awareness
  • Communicate change
  • Create a "leader" status for your company
  • Express your company's views, vision and values

MAD Communications can help you achieve your PR objectives by planning and implementing activities such as contact with editors and the media; events promotion; newsletters, articles, and white papers; speaking opportunities; and corporate philanthropy.

Here are some of the organizations that have benefited from our PR expertise…

  • CURE (CT United for Research Excellence, Inc.)
  • Edizen
  • First Experience Communications
  • Leadership Greater Hartford
  • The Hospital for Special Care
  • The Huntington House Museum

>> Samples

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