Public
relations, or relationship marketing, refers to
any communications - printed, online, face-to-face and
one-on-one - with all of your target audiences
(customers, prospects, employees, investors and the
public). Generally speaking, there are five primary
goals that drive PR activities:
- Gain recognition
- Increase top-of-mind awareness
- Communicate change
- Create a "leader" status for your company
- Express your company's views, vision and values
MAD Communications can help you achieve your PR
objectives by planning and implementing activities such
as contact with editors and the media; events promotion;
newsletters, articles, and white papers; speaking
opportunities; and corporate philanthropy.
Here are some of the organizations that have benefited
from our PR expertise…
- CURE (CT United for Research Excellence,
Inc.)
- Edizen
- First Experience Communications
- Leadership Greater Hartford
- The Hospital for Special Care
- The Huntington House Museum
>>
Samples |